Core identity
Download logo suiteLogo suite
- Clear space
- 0.12 × the logo height on every side
- Minimum size
- Horizontal 229px · Stacked 104px · Wordmark 95px · Symbol 32px · Avatar 48px
Full colour on dark
horizontal-reverse-color.svgDownload
horizontal-reverse-color.pngDownload
stacked-reverse-color.svgDownload
stacked-reverse-color.pngDownload
wordmark-reverse-color.svgDownload
wordmark-reverse-color.pngDownload
symbol-reverse-color.pngDownload
symbol-reverse-color.svgDownload
avatar-reverse-color.pngDownload
avatar-reverse-color.svgDownload
Mono black
Mono white / reversed
Single brand colour
horizontal-primary.svgDownload
horizontal-primary.pngDownload
horizontal-secondary.svgDownload
horizontal-secondary.pngDownload
stacked-primary.svgDownload
stacked-secondary.svgDownload
stacked-primary.pngDownload
stacked-secondary.pngDownload
wordmark-primary.svgDownload
wordmark-secondary.svgDownload
wordmark-primary.pngDownload
wordmark-secondary.pngDownload
symbol-primary.svgDownload
symbol-secondary.svgDownload
symbol-primary.pngDownload
symbol-secondary.pngDownload
avatar-primary.svgDownload
avatar-primary.pngDownload
avatar-secondary.svgDownload
avatar-secondary.pngDownload
Core identity
Colour palette
- Primaryprimary
- HEX
- #DB2777
- RGB
- 219, 39, 119
- HSL
- 333°, 71%, 51%
- CMYK
- 0, 82, 46, 14
--brand-primary
- Secondarysecondary
- HEX
- #CA8A04
- RGB
- 202, 138, 4
- HSL
- 41°, 96%, 40%
- CMYK
- 0, 32, 98, 21
--brand-secondary
- Whiteneutral
- HEX
- #FFFFFF
- RGB
- 255, 255, 255
- HSL
- 0°, 0%, 100%
- CMYK
- 0, 0, 0, 0
--brand-white
- Blackneutral
- HEX
- #111111
- RGB
- 17, 17, 17
- HSL
- 0°, 0%, 7%
- CMYK
- 0, 0, 0, 93
--brand-black
- Paperbackground
- HEX
- #FEF6FA
- RGB
- 254, 246, 250
- HSL
- 330°, 80%, 98%
- CMYK
- 0, 3, 2, 0
--brand-paper
- Inktext
- HEX
- #291727
- RGB
- 41, 23, 39
- HSL
- 307°, 28%, 13%
- CMYK
- 0, 44, 5, 84
--brand-ink
Core identity
Download typographyTypography
- AaThe quick brown fox jumps over the lazy dog400500600700
- AaThe quick brown fox jumps over the lazy dog400500600700
- AaThe quick brown fox jumps over the lazy dog700
Core identity
Voice & messaging
- Elevator pitch
- Discover production-ready UI components and interaction patterns that accelerate modern frontend development.
Core identity
Download brand guidelinesBrand guidelines
- Hosted guidelines page
- https://uicomponents.dev/brand/identity/brand-guidelines.html
Visual language
Download patterns, textures & gradientsPatterns, textures & gradients
Visual language
Download motion & animationMotion & animation
Animated logo
Digital & web
Download favicons & app iconsFavicons & app icons
- theme-color
- #291727
- Manifest background colour
- #FEF6FA
favicon.ico
favicon.icoDownload
Apple touch icon
apple-touch-icon.pngDownload
Digital & web
Download website & share imagesWebsite & share images
- Default page title
- UIComponents — Production-ready UI components and interaction patterns
- Meta description
- Discover production-ready UI components and interaction patterns that accelerate modern frontend development.
Digital & web
Download design tokens & ui kitDesign tokens & UI kit
UI kit source
- brand-tokens.cssDownload
Digital & web
Download email kitEmail kit
Email signature
- email-signature.htmlDownload
Marketing
Download marketing collateralMarketing collateral
Tri-fold brochure
Other files
website-qr.svgDownload
Print & merchandise
Download stationeryStationery
Business card
Print & merchandise
Download documents & presentationsDocuments & presentations
Media & communications
Download video kit